For Digital Media & Publishing Teams

Find out where your newsroom loses time, and where readers drop off.

A free 30-minute Workflow Friction Audit for digital media and publishing teams. We map your editorial, CMS, and publishing process, then hand you a scored scorecard, your biggest bottlenecks, and quick wins you can act on. All before you build any new software.

Trusted by Jungle Creations · VT · Headline Bulletin

Workflow Friction Scorecard

SAMPLE
58/100Friction score
CMS & publishing workflowAMBER
Editorial process & handoffsRED
Content productionAMBER
Newsletter & distributionRED
Analytics & visibilityGREEN
Automation & tool stackAMBER

Most publishing teams do not have a software problem.

They have a friction problem. A hundred small drags between idea and published quietly cap how much you ship, and how well it performs once it is live.

Who It Is For

Built for Teams That Publish at Scale

Digital publishers, newsrooms, and editorial teams of roughly 10 to 200 people, with an active publishing cadence and a real content archive. Most useful if any of these stacks sound familiar.

WordPressWordPress VIPArc XPDrupalGhostSanityWebflow CMSCustom CMS

What We Review

Six Areas, From Idea to Published, Found, and Read

We walk the full path your team and your readers travel. Each area is rated, so you can see exactly where the drag is.

01

CMS & publishing workflow

The draft-to-publish path inside your CMS, image handling, and the plugins you lean on to fill the gaps.

02

Editorial process & handoffs

Where stories wait, where they get handed off, and where status disappears into someone’s inbox.

03

Content production

The repetitive manual work that sits between written and discoverable, like resizing, tagging, and scheduling.

04

Newsletter & distribution

How each edition gets built, and how content moves to social and other channels after it publishes.

05

Analytics & visibility

Whether your team can see what is in flight right now, and how content actually performed once it is shipped.

06

Automation & tool stack

The highest-leverage places to automate, connect, or simplify the tools you already pay for.

Every area is scored Red, Amber, or Green and rolled into a single 0 to 100 Friction Score you can track over time.

Green — working wellAmber — costing time or readersRed — a material drag

What You Get

A Short, Sharp Report You Can Act On

Built to be forwarded to your CEO or your CTO, not filed away.

A friction scorecard

A visual Red, Amber, Green rating across all six areas, with a single 0 to 100 score.

Your biggest bottlenecks

The 3 to 5 issues costing you the most time, traffic, or revenue, in plain language.

A prioritised quick-wins list

Fixes you can make fast, many without new software, tagged by effort so you know where to start.

A 30 / 60 / 90-day roadmap

A simple sequence for improving editorial efficiency without disrupting the newsroom mid-flight.

Delivered within 48 business hours. Yours to keep, whether or not we work together.

How It Works

From Request to Actionable Report in Three Simple Steps

01

Request Your Audit

Tell us about your team, CMS, and publishing cadence in a five-minute form.

02

We Analyse Your Stack

We map your editorial, CMS, and distribution workflow against our six friction areas.

03

Review Call + Report

A 30-minute call to walk through your scorecard, bottlenecks, and quick wins.

Why Media Teams Trust Wazobia

We've Rebuilt The CMS And Workflows Behind Millions Of Monthly Pageviews.

Wazobia works with digital media companies, from independent newsrooms to platforms publishing at serious scale. We rebuilt the Jungle Creations CMS, scaled Headline Bulletin's editorial platform, and redesigned VT's content operations. That is how we know exactly where a publishing team is losing time and how to win it back.

30+

Products shipped

3+

Avg. client years

4.9★

Clutch rating

★★★★★

“Wazobia rebuilt our CMS from the ground up. Publishing is faster, AI drafts integrate seamlessly, and our editorial team actually enjoys using the dashboard now.”

CB

Chris Brosnan

Technical Lead, Jungle Creations

Request Your Free Workflow Friction Audit

Tell us a little about your operation. We will reply to schedule your 30-minute review.

  • 1A 30-minute call to walk through how your team works today.
  • 2We score the six areas and write up your friction report.
  • 3You get the scorecard, bottlenecks, and quick wins. Yours to keep.

No obligation. Not a sales demo. You keep the findings.

Frequently Asked Questions

Common Questions About the Audit

Everything you need to know before requesting your free audit.

Yes, completely free with no strings attached. We use the audit to understand your challenges and see if there's a fit for deeper work — we'll discuss it. If not, you still keep the full report.

Just access to a 30-minute call and a rough sense of your CMS and publishing process. No credentials or system access are required for the audit itself.

The review call is 30 minutes. We deliver your scorecard, bottlenecks, and quick-wins list within 48 business hours of that call.

The audit will be conducted by our senior product engineers, the same team that rebuilds CMS and publishing systems for our clients.

Yes. Anything you share with us during the audit is kept confidential and is never shared with third parties or used outside of preparing your report.

You receive your friction scorecard and report within 48 business hours. If there's a fit for deeper work we'll discuss it — otherwise, the report is yours to keep either way.

Your on-demand engineering partner from MVP to enterprise scale. Serving clients in the US, UK, and globally.

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